Villa Bain is a cosmetics brand specializing in luxury bath items like bath cubes, bath confetti, and more. They needed a brand and a set of striking coordinating patterns to capture the essence of their brand.

The process

It all begins with sketches, trying to capture the essence of the brand in one single, memorable image. Villa Bain wanted a luxurious, modern, and feminine look, incorporating the patterns and textures of bath time.

Above: initial logo options, completed brand guide. Our brand guides include logo variations, color palettes, and font choices.

The Final Logo

Villa Bain’s final logo included elegant fonts and a pattern reminiscent of swirling bubbles in a bath.

The Patterns

Villa Bain commissioned a series of standout patterns to use for their packaging. These highly detailed, seamless patterns included natural and floral elements and textures as a nod to their organic ingredients.

The Packaging

Villa Bain put their logo and brand elements to good use, combining them with stunning textural custom patterns to create standout packaging for their line of bath cubes, shower cubes, bath confetti, and more

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