Give Word is a app that allows people in remote locations to communicate worldwide. Without an Internet connection, people can pass messages from phone to phone using Give Word, until their message reaches a hotspot. The goal of this app is to allow people without Internet access to communicate and receive the benefits of Internet connectivity, despite geographical barriers.
Left: The process for this logo design started with a moodboard, taking the ideas from the client and finding colors and images that expressed those ideas visually.
Below: Some preliminary logo options
Right: The final logo. The logo expresses two-way connection, a connection that simulates a Wi-Fi connection.
Below: A 1-page branding guide for Give Word detailing the different versions of the logo, brand colors, and correct fonts.
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